Buy Backlinks in Sweden: Pricing Guide and Stats from 10,273 Publishers
To research the Swedish link-building market, we analyzed 990K offers for 312K websites from 25 of the largest guest posting marketplaces and major link sellers worldwide.
From this data, we identified 37,046 offers for 10,273 websites that we classify as Swedish backlink inventory.
Then we looked deeper into publisher details and their offers to understand the inventory breakdown, publisher price ranges, real examples of offerings, and the guest posting marketplaces with the strongest selection of Swedish backlinks.
Let’s dive in.
Contents
What counts as a Swedish backlink?
We categorize Swedish backlink inventory into two tiers: Core Swedish publishers with strong local signals, and Extended inventory with meaningful Swedish traffic.
Core Swedish inventory (4,330 publishers)
These are publishers with the strongest Swedish relevance signals:
- 2,943 websites with a .se domain
- 2,543 websites where Sweden is their #1 source of organic search traffic
- 2,307 websites where Sweden is their #1 source of total traffic
Some examples of .se inventory publishers and their SEO metrics:
| Publisher | Category | Price | DR | AS | Organic (total) | Organic from Sweden | Total traffic | Traffic from Sweden |
|---|---|---|---|---|---|---|---|---|
| prokrastinera.se | Finance | Check | 32 | 12 | 4 | 4 | 837 | 587 |
| torreviejaguiden.se | Travelling | Check | 27 | 8 | 94 | 85 | 111 | 111 |
| haqq.se | Finance | Check | 72 | 15 | 62 | 62 | 544 | 100 |
Extended inventory (5,943 additional publishers)
Beyond the core inventory, we identified 5,943 additional publishers that receive at least 1,000 visitors per month from Sweden, based on Semrush data. These sites may not be Sweden-focused, but they deliver meaningful Swedish traffic. A few examples:
| Publisher | Category | Price | DR | AS | Total traffic | Traffic from Sweden |
|---|---|---|---|---|---|---|
| mammamuntetiem.lv | Food | Check | 51 | 34 | 49.0K | 1.2K |
| polar.cz | Society | Check | 72 | 39 | 283.0K | 1.7K |
| leisuregrouptravel.com | Technology | Check | 53 | 35 | 10.3K | 1.4K |
Domain extension (.se) and primary traffic source matter less than you might think. What actually drives backlink value is:
- Topical relevance to your website
- Absolute Swedish traffic (not percentage)
A high-authority tech blog from India with 5,000 Swedish visitors/month will often outperform a low-quality .se site with 500 visitors in backlink value and usually costs less. The link equity flows to Swedish users regardless of where the publisher is based.
Total inventory: 10,273 publishers
Many domains qualify under more than one category. For example, a .se domain may also rank as Sweden’s top organic traffic source.
This inventory size ranks Sweden #23 in the global guest posting market.
Swedish backlinks prices
Core Swedish inventory has median guest posting price of $226 and an average of $325.
Here’s a distribution of the inventory size, price ranges and median traffic you can expect from the typical Swedish publisher website in each pricing category:
| Price Range | Inventory Size | Median Traffic |
|---|---|---|
| Under $50 | 695 | 13 |
| $50-149 | 976 | 177 |
| $150-349 | 957 | 473 |
| $350-749 | 974 | 746 |
| $750-1,499 | 552 | 1.1K |
| $1,500+ | 174 | 21.5K |
Where to buy Swedish backlinks
We aggregate data from 25 major backlink marketplaces worldwide, making it easy to identify platforms with the largest inventory for any country.
For Sweden, the top three are prnews.io (4,417 domains), bazoom.com (4,727 domains), and adsy.com (2,961 domains).
| Marketplace | Total | .se TLD | Top Organic | Top Total | 1K+ Visitors |
|---|---|---|---|---|---|
| prnews.io | 4,417 | 893 | 848 | 795 | 3,611 |
| bazoom.com | 4,727 | 1,489 | 1,397 | 1,222 | 3,392 |
| adsy.com | 2,961 | 494 | 605 | 587 | 2,482 |
| Unique Total | 7,620 | ||||
However, many Swedish publishers are exclusive to exact marketplaces.
When we deduplicate across all three, the combined unique inventory is 7,620 domains — meaning 38% of publishers are exclusive to a single marketplace.
To maximize your options and get the best prices, you’d need accounts on all three platforms.
Alternatively, FatGrid provides access to inventory from all 25 marketplaces through a single account.
We handle the complexity of managing multiple platforms and offer a full refund guarantee — if a placement fails, you get 100% of your money back to your original payment method, not marketplace credits.
This matters because many platforms only refund to their internal balance or charge refund fees, effectively locking your funds.