Research template

We analyzed 1,369,143 guest posting offers for 320,829 unique domains from 15 leading marketplaces and 13 major link-building companies.

Our goal was to see how website metrics influence backlink prices across websites and the strength of the correlation.

Price Correlations

What factors influence guest post pricing? Based on 1.37M offers

Parameter Correlation

Authority Score

+0.42

Total Traffic

+0.36

Domain Rating

+0.33

Referring Domains

+0.31

Organic Traffic

+0.31

Backlinks

+0.28

Time on Site

+0.09

Bounce Rate

+0.02

Pages per Visit

+0.01

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